Earlier this year, The Workshop designed and built a giant ‘AidPod’ for the ColaLife campaign. Watch the video above to see how we did it.

The concept behind the campaign was dreamt up by Simon Berry and submitted to Google’s 10^100 project. It’s an absolute corker too.

The idea is to send aid to developing countries in specially shaped AidPods that slot nicely into crates of Coca Cola (whose distribution network happens to be more wide-reaching than any aid or health organisation).

Transported inside each AidPod will be health and hygiene products, including rehydration salts, vitamin tablets and condoms.

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The Workshop’s long-running Design Talks series aims to promote the power of good design and provide a friendly forum for discussion among our clients, suppliers and anyone else with an interest in design and design-related matters.

Our most recent Design Talks featured Chris Thorpe, who gave us a personal take on social media and technology trends. Chris is a developer evangelist who’s worked at MySpace and The Guardian and runs Jaggeree – a social media consultancy.

In this talk, he makes unexpected links between ideas, comparing social networks to pre-industrial villages and exploring how Facebook might help tackle post-natal depression. He also talks a lot of sense.