Design Talks: Bruno Maag on the business of typography
15 July 2010 | Design Talks
The latest in our long-running Design Talks series took place last month, with this one aimed at the local design community. You can watch part one via the video player at the top of this post and catch part two over on our Vimeo profile.
Bruno Maag is Managing Director of Dalton Maag, legendary font and logo agency and one of the world’s most celebrated typographers. He treated us to an hour-long insight into the world of typography.
Bruno’s talk looked at what it takes to create a good font, including the challenges involved in designing a typeface that works across different media and applications. He also talked about working with dual language and other script systems, such as Arabic, and the importance of accessibility and legibility in typography.
Inspirational stuff!
Post-talk drinks, nibbles and typography-based chit-chat in the courtyard
